Case Study: It’s a Date!
Description: Desk Calendar
Industry: Insurance
What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that would also boost her personal branding and promote her services all year round.
How it was distributed: This agent used the desk calendars as giveaways at local marketing events in lieu of handing out business cards. She offered two calendars to each visitor, asking them to share one with a friend or family member. The agent also kept a stack of calendars at her office reception desk as freebies for visitors to take home with them.
Result or ROI: By handing out a useful desk calendar instead of an ordinary business card, this agent set herself apart and kept her name visible to her customers every day. By giving out two calendars, she was successful in growing her referrals and added new customers to her book of business.
Bruce Reissaus, MAS
"Together, we'll get it done"
Hello, I'm Bruce. Most people don't even try to pronounce my last name. It sounds like "Rice House" Actually it sounds more like Rice-ouse, house without the "H". My friends just call me Bruce.
I help people with their sales, marketing and communications. The focus is on helping people use Specialty Advertising to advance their careers and achieve their organizations goals. Together, we work with clients to help them create maximum return on their branding and advertising.
While all businesses and most people in business have similar goals and challenges, no two are exactly alike. Working together we discover who you need to reach and what you need to do to influence their decisions and ultimately their actions." We help you leverage current efforts and create new opportunities out of today's challenges. We keep it simple with a creative twist. I love a good challenge, if you have one, I promise my undivided attention. bruce@asalink.com
