Case Study: Yes, We Can!
Description: Can Cooler
Industry: Food & Beverage
Why it was purchased: Fast-food chain giveaway for college football night, to increase awareness.
How it was distributed: The Can Cooler was handed out at the gate during a college football game. The items were printed with the team logo and schedule on one side and the fast-food logo on the other.
Result or ROI: Many fans used the item during the event, boosting brand visibility throughout the game.